Top Drawing & Coloring Apps on iOS in New Zealand: Q3 2025 Performance

In the third quarter of 2025, the performance of top drawing and coloring applications on iOS in New Zealand showcased interesting trends, according to data from Sensor Tower.

Color by Number：Coloring Games from Wildlife Studios saw a notable increase in weekly downloads, peaking at approximately 1.6K in late September. Revenue fluctuated throughout the quarter, reaching around $521 in late July, while active users climbed from 2.8K to 3.8K by the end of the quarter.

Zen Color - Color By Number by Oakever Games experienced varied weekly revenue, with a high of $169 in mid-July. Downloads remained stable, starting at 955 and ending at 384, while active users showed a gradual decline from 5.3K to 4K.

Happy Color by Numbers Game from X-Flow maintained consistent revenue, peaking at $64 in late August. Downloads gradually increased towards the end of the quarter, reaching 495, and active users rose from 4.1K to 3.9K.

Color Pop AI - Coloring Book by MWM showed strong revenue growth, peaking at $466 in mid-September. Downloads fluctuated, ending the quarter at 384, while active users increased from 1.4K to 1.3K.

Finally, Drawing for kids - baby games from Bimi Boo Kids saw a slight increase in revenue, peaking at $320 in late September. Downloads started at 327 and ended at 199, with active users showing a slight decline from 809 to 658.

For more detailed insights and data, visit Sensor Tower's platform.